AC Systems

Service
Visual Identity
Brand Book
Print Material
Client
AC Systems
Czech Republic
Date
2026
Segment
Industrial Automation & Control Systems

Intelligence Hidden in the Circuits

While developing the new logo, we dove into the core of AC Systems‘ products. Modern security isn’t about mechanical locks; it’s about data flow and intelligent connections. This led us to choose Printed Circuit Boards (PCBs) as our primary graphic motif.
We stylized this technical element into a minimalist form, where clean lines and terminal points symbolize stability, connectivity, and precision. The „Safety Orange“ combined with charcoal grey gives the brand the necessary dynamism while evoking the security aspect of the business.

Divisional Architecture

One of the key tasks was to distinguish the three main pillars of the company so that each service was instantly recognizable, yet part of the same brand family:

Real-World Application

We designed the brand to be highly functional in the field. The identity was applied across a wide range of touchpoints:

We combine marketing and sales to run prospecting and delivers meeting-ready prospects locally and internationally for less.

Contact Us

Follow us

© 2025 inshapes.agency. All Rights Reserved.